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Sales

Being in the Store

The aim is to provide reminders and share information on the topics underlying a customer-oriented approach in the store, and to build skills, so that employees embrace this approach and demonstrate it in their behavior.

Target audienceEmployees at every level who wish to become a brand in in-store customer service and in their work.
Duration1 days (09:00 - 16:00)
Participants12 people per group

Training content

  • Technical Service
  • Personal Service
  • Sales Consulting in Retail
  • Misconceptions About Sales
  • Characteristics of a Good Salesperson
  • What Does Product Knowledge Consist Of?
  • In-Store Customer Behaviors and Counter-Tactics
  • Dealing with Customer Complaints
  • Reasons for Objections?
  • Reasons for Buying
  • Actively Welcoming the Customer
  • Principles of Outward Appearance
  • Questions Not to Ask the Customer
  • In-Store Sales Closing Methods

At the end of this training, participants

  • Will be able to demonstrate safe behaviour.
  • Will grasp the importance of complaint management in customer focus.

Training method

Interactive knowledge sharingTests measuring in-store presence

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